Privacy Policy - CHIU STYLE

Effective Date: 3 August 2026

Brand Name: CHIU STYLE

At CHIU STYLE, we respect your privacy and are committed to handling your personal information responsibly. This Privacy Policy explains what personal information we collect, why we use it, how we protect it, who we may share it with, and the rights you may have in relation to your information.

CHIU STYLE is the trading brand of CHIU DESIGN LIMITED, a company registered in the United Kingdom.

Table of Contents

1. Information We Collect

Depending on how you interact with our website, we may collect:

Contact and order information: Your name, email address, billing address, delivery address and telephone number where provided.
Account information: If you create a customer account, we may collect the information needed to manage your account and orders.
Payment information: Payments are processed through third-party payment providers. We do not normally store your full payment card details on our own servers.
Communications: Information you provide when contacting us by email, through our contact form or in relation to an order, return or customer service enquiry.
Technical and usage information: Information such as IP address, browser type, device information, pages visited and interactions with our website. Some of this information may be collected through cookies and similar technologies.

We do not intentionally collect sensitive personal information unless it is necessary for a specific purpose and permitted by law.

2. How We Use Your Information

We may use your personal information to:

Process and fulfil orders: Process payments, prepare and dispatch orders, provide delivery updates and manage returns or refunds.
Provide customer support: Respond to enquiries and assist with orders, products, returns and other customer service matters.
Operate and improve our website: Maintain website functionality, understand how visitors use our website and improve our products, services and online experience.
Prevent fraud and protect our business: Detect and prevent fraudulent transactions, misuse of our website and other security risks.
Meet legal and regulatory obligations: Keep records and comply with applicable legal, accounting, tax and regulatory requirements.
Marketing communications: Where you have provided the required consent, send information about CHIU STYLE products, new collections, news or selected offers. You can withdraw your consent or unsubscribe from marketing communications at any time.

3. Lawful Bases for Processing

We process personal information only where we have a lawful basis to do so under applicable data protection law.

Depending on the circumstances, our lawful bases may include:

Contract: Where processing is necessary to fulfil an order or provide services you have requested.
Legal obligation: Where we need to process information to comply with legal, accounting, tax or regulatory requirements.
Legitimate interests: Where processing is necessary for purposes such as operating, securing and improving our website, managing customer relationships, preventing fraud and protecting our business, provided that our interests do not override your rights and freedoms.
Consent: Where we ask for your consent, such as for certain marketing communications or non-essential cookies. You may withdraw consent at any time.

4. Sharing Your Information

We do not sell or rent your personal information.

We may share relevant information with trusted service providers where this is necessary to operate our business, including:

Payment providers that process transactions securely.
Delivery and postal providers that deliver your orders.
Website hosting and technology providers that support the operation and security of our website.
Analytics and marketing service providers, where applicable and where permitted.
Professional advisers or authorities, where disclosure is necessary to comply with legal obligations or protect our legal rights.

We only provide third parties with information that is reasonably necessary for the relevant service or purpose.

5. International Data Transfers

Some of our service providers may process personal information outside the United Kingdom.

Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer is lawful and that appropriate safeguards are in place where required by applicable data protection law.

6. How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including to fulfil orders, provide customer support, maintain appropriate business and financial records, resolve disputes and comply with legal obligations.

The length of time information is retained depends on the type of information and the reason it was collected. When information is no longer required, we will securely delete it or anonymise it where appropriate.

7. Cookies and Similar Technologies

Our website may use cookies and similar technologies to provide essential website functions, remember preferences, improve website performance and, where applicable, understand website usage or support marketing activities.

Some cookies are necessary for the website to function, such as those used to support shopping cart and checkout functionality.

Where consent is required for non-essential cookies, we will request consent before using them. You can also manage certain cookie preferences through your browser or our cookie settings where available.

For more information about the cookies used on our website and how to manage them, please refer to our cookie information or cookie settings provided on the website.

8. Your Data Protection Rights

Depending on the circumstances and applicable law, you may have rights including:

The right to access the personal information we hold about you.
The right to ask us to correct inaccurate or incomplete information.
The right to request deletion of your personal information where applicable.
The right to request restriction of processing in certain circumstances.
The right to object to certain processing, including direct marketing.
The right to withdraw consent where we rely on consent as our lawful basis.
The right to data portability in circumstances where this applies.

You can exercise your rights by contacting us using the details below.

We may need to verify your identity before responding to certain requests.

9. Marketing Communications

If you choose to receive marketing communications from us, we may send information about CHIU STYLE products, new collections, news and selected offers.

You can unsubscribe at any time by using the unsubscribe link included in our marketing emails or by contacting us.

Unsubscribing from marketing communications will not affect transactional or service-related communications, such as order confirmations, delivery updates or information relating to an existing order.

10. Data Security

We take appropriate technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no method of transmitting or storing information online can be guaranteed to be completely secure.

11. Complaints

If you have concerns about how we use your personal information, please contact us first so that we can try to resolve the issue.

You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection supervisory authority.

Information about contacting the ICO is available on its website.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, data processing practices or legal requirements.

Any updates will be published on this page with a revised effective date.

13. Contact Us

If you have questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:

CHIU STYLE
CHIU DESIGN LIMITED
Company Registration Number: 15712800
ICO Registration Number: ZB788248
Email: chiuss@chiustyle.com
Contact Page: https://chiustyle.com/contact/

CHIU STYLE is the trading brand of CHIU DESIGN LIMITED, a company registered in the United Kingdom.